Is your brand message getting lost because different words are used for the same thing? Inconsistent terminology use might be the problem. Terminology management helps keep your brand voice clear and consistent across different languages and regions during content authoring…
Localization is a very important part of a go-to-market strategy for any business that wants to go global. Do you know that a survey on 8,709 consumers in 29 countries found out that 76% of consumers prefer purchasing products with…
TextUnited is pleased to announce a certification of its enterprise translation services according to ISO 17100. The certification provides evidence of compliance with international standards for quality management and process management in the field of translation services. Auditors of the…
Whether furthering the skills and knowledge of your current international employees or expanding your global reach, learning is at the heart of an adaptable business strategy. Your firm’s presence may already be spread across the world, but ensuring your central…
Used by 41.4% of the top 10 million websites worldwide, WordPress dominates the realm of Content Management Systems. Simple to operate, open-source, and free, the system is highly adaptive, giving users the power to put SEO first. Imagine being able…
There are times when English just won’t cut it. 4 out of 5 times, actually, according to Babbel. Just as you can’t expect the locals of Skopelos, Madeira or Aberdeen to converse with you in fluent English, you also…
With school closures across the globe due to the coronavirus pandemic, education has been massively disrupted for millions of young people over the past year. However, many school-aged children were missing out long before we had even heard of Covid-19.…
It’s all very well investing in top-tier marketing campaigns to attract new customers; but what about the ones you’ve already got? Aside from the fact that customer acquisition is getting increasingly expensive, your existing customers are more likely to…
There exists in the world of global customer support just two deadly sins: conjecture and sloth. Too many companies are all-too-proficient in the art of making incorrect assumptions about what kind of support their customers want, where they…